Sunday, September 11, 2011

Describe New Media

To go a little more in depth with the “What Is New Media?” post, lets look at the specifics of old media and what kind of technologies are changing the landscape of information and entertainment. One of the best ways to distinguish old media from new media is simple. You can touch it. CD’s , DVD’s, Paper, even Blu-Rays are obsolete. If you can’t view it on your computer, download it, stream it, or there’s not an app for that ITS OLD. Not to say the music industry hasn’t evolved by using iTunes and other online portals, or the Film industry hasn’t adopted using Netfix but the days of physical media are nearing an end. Netflix the mail-order DVD rental company that gained massive popularity due to DVDs is in the process of phasing them out.

I’ll even go as far as far as saying that innovative strategies using new media such as the one seen here by the start-up. The Printed Blog, is old media...  Their model of printing out user selected blogs and delivering the in local geographical area in major metro areas is a great idea. Its certainly is more appealing than reading a national syndicate, but its still is old media. I can’t click respond and fire off a comment saying how I feel about an issue. I have to go on a digital device to do that. Like I said, If you can touch it, it’s old (excluding tablets of course)! 

No comments:

Post a Comment